JC Penney has pulled a controversial shirt from its website that consumers declared “sexist.”
The girls’ shirt reads: “I’m too pretty to do homework so my brother has to do it for me.”
“We’ve immediately discontinued sales of that T-shirt. It was only online,” Ann Marie Bishop, a spokeswoman for JC Penney, told ABCNews.com. “We agreed that the shirt does not deliver an appropriate message.” The shirt was being marketed to girls between the ages of 7 and 16, for the price of $9.99.
A caption next to photos of the shirt read: “Who has time for homework when there’s a new Justin Bieber album out? She’ll love this tee that’s just as cute and sassy as she is.”
Soon after the shirt went online, outraged customers began making noise, and the online petition website Change.org put up a notice with the message: “Stop selling clothing with sexist messages for girls.”
It has made me wonder, how many parents would actually purchase this shirt for their kids?