While it may not come as a surprise, Beyoncé‘s OnlyFans shoutout on Megan Thee Stallion‘s “Savage” Remix has sent everyone and their mother to the site, causing a 15 percent spike in traffic.
Bey’s bar, written by husband JAY-Z, goes, “Hips TikTok when I dance / On that Demon Time, she might start an OnlyFans.” Since the song’s release, a spokesperson for the private fan platform stated, “In less than 24 hours since Megan Thee Stallion dropped her ‘Savage’ remix featuring Beyoncé, OnlyFans has seen a 15 percent spike in traffic.”
In addition, co-founder and COO Tom Stokely tells The Daily Beast, “The surprise call-out from Beyoncé on the ‘Savage’ remix was very exciting for us, to say the least. Her stamp of approval comes on the heels of major stars joining the platform in recent weeks, including Blac Chyna, The-Dream, Safaree Samuels, and Casanova.”
Stokely continues, “We built OnlyFans as a platform to enable creators to share their authentic content, free from brand endorsements and paid deals, and the growing momentum among these celebrities is the beginning of a new movement in social media that prioritizes personalization over mass appeal.”