In an effort to support black businesses, Uber Eats decided to renounce delivery fees for people who want to order from and support black-owned restaurants across the U.S. and Canada.
This was in response to customers wanting to discover more black-owned restaurants through the app.
“We are committed to supporting the Black community,” CEO Dara Khosrowshahi said in a statement. “As a starting point, we will use Uber Eats to promote Black-owned restaurants while making it easier for you to support them, with no delivery fees for the remainder of the year.”
Khosrowshahi also said Uber will also offer discounted rides to Black-owned small businesses that have been affected by COVID-19, to “help in their recovery.”
Users will now see, upon opening the app, a sleek black and white header promotion that reads “Support Black-owned restaurants.”
A selection of black-owned restaurants nearby will appear in a list.
“You asked for an easy way to order from Black-owned restaurants — we listened. Show your support by ordering from any of these restaurants with no Delivery Fee through 2020,” the message on the app reads.
The CEO put out a full statement in the days following George Floyd’s death in support of the Black community and criminal justice reform.