Don Toliver, who is signed to Travis Scott’s Cactus Jack Records and was originally slated to be a XXL Freshman cover artist last year, has a lot of hype — so much so that fans were outraged when he wasn’t included on the list. That didn’t stop him from releasing Heaven Or Hell, one of the year’s most well-received mixtapes, which only added to the anticipation for his debut album.
In a new profile story about Cactus Jack for Flaunt, a planned release window for the album was revealed. The album, titled L.O.A.D. (Life of a Don), is tentatively set for release in July. Toliver explained the long wait for the release as such: “It took time. It wasn’t an overnight thing at all. I had to do a lot, but it feels good to get here.”
Meanwhile, Toliver’s popularity has grown as a result of his collaborations with artists such as Nas (“Replace Me”), Internet Money (“Lemonade” and more recently “His & Hers”), and Rico Nasty (“Don’t Like Me”), as well as his album’s lead single “What You Need.” Don’t be shocked if his debut debuts near the top of the Billboard 200 by July, as fans are eager to learn about the life of a don.