KFC just proved their flavor game knows no limits.
The fast-food giant dropped a limited-edition fried chicken-flavored toothpaste in collaboration with Australian dental care brand Hismile—and it sold out in just 48 hours. Yes, you read that right. Fried chicken toothpaste.
Originally teased as an April Fools’ joke, the $13 fluoride-free toothpaste quickly turned into a legit product, promising “the irresistible feelings of biting into a piece of hot, juicy Original Recipe chicken.” KFC fans and curious buyers couldn’t resist the novelty, and it flew off the virtual shelves as soon as it launched.
To sweeten—or rather, spice up—the deal, Hismile also rolled out a KFC-branded electric toothbrush priced at $59. This wasn’t your average toothbrush either. It came with multiple brushing modes and a two-minute timer, because even when your toothpaste tastes like crispy drumsticks, you’ve still got to keep that oral hygiene in check.
While the fried chicken-flavored paste is officially out of stock, the KFC electric toothbrush is still up for grabs on Hismile’s website for anyone looking to floss with flair.
The quirky campaign is the latest example of how wild collabs and bold branding can set the internet on fire. From chicken-scented candles to chicken-flavored lip balm, KFC has built a reputation for turning its signature flavor into everything from fashion to self-care—and clearly, fans are here for it.
Whether you think it’s genius or just plain gross, one thing’s for sure: KFC knows how to keep people talking.