Sprint Buys 33% of Jay-Z's Tidal Streaming Music Service:The Urban Twist
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Sprint Buys 33% of Jay-Z’s Tidal Streaming Music Service

Sprint has acquired 33% of Jay-Z’s music streaming service for a reported $200 million. Tidal will now be available to Sprints 45 million customers.




It was only a matter of time before Jay-Z found a way to get people to start subscribing to Tidal. The music mogul and a group of other celebrity musicians, acquired Tidal in March of 2015. It was received with lackluster enthusiasm as people balked at the idea of paying for streaming music. This week it was announced that Sprint, in an effort to keep older and lure in newer customers, has bought a third of Tidal.

sprint-tidal-Sprint is currently the fourth largest wireless carrier with approximately 45 million customers. This move makes Sprint more of a contender against the big three. Verizon and AT&T both have music streaming services available for their customers through their phones. T-Mobile, the third largest company, has not implicated streaming music yet, giving Sprint a slight edge with this acquisition.

Sprint customers in over 52 countries will now have access to Tidal’s more than 42.5 million songs and 140,000 music videos. In addition, Sprint will create a $75 million marketing fund to assist artists to create and share music videos.

Sprint has not announced how much it paid for a 33% share in the company, however, Billboard has said it was $200 million, citing an unnamed source. Under this new deal, Sprint CEO Marcelo Claure, will now sit on Tidal’s board of directors. “The passion and dedication that these artist-owners bring to fans will enable Sprint to offer new and existing customers access to exclusive content and entertainment experiences in a way no other service can,” Claure said.

In a prepared statement, Jay-Z said, “Sprint shares our view of revolutionising the creative industry to allow artists to connect directly with their fans and reach their fullest, shared potential.” Of Sprint’s CEO, Jay-Z said “Marcelo [Claure], understood our goal right away, and together we are excited to bring Sprint’s 45 million customers an unmatched entertainment experience.”

Sprint has said that Tidal artist will create exclusive content available only to Sprint customers. Hopefully this deal will bring a business boost for both companies. Tidal last reported having 3 million sucribers in March 2016, a huge difference in Spotify’s 40 million subscribers. Even Apple Music, which was launched after Tidal, reported 20 million subscribers by September of last year.

Along with Sprint and Jay-Z, Daft Punk, Beyoncé, Madonna, Jack White, Kanye West, Alicia Keys and a host of other musicians are part owners of Tidal.

Thinker, Avid Reader, Couch Potato. Sapphire Hill is a writer from Baltimore Maryland who loves to delve deeper into the whys of everything. Staff writer for 86 Blvd and Badd Magazine. Blogger and talent promoter for Sapphire Spotlight On Talent.


Domino’s and Ford to Test Self-Driving Pizza Delivery Cars

Someday, the Domino’s pizza you order might show up in a car that drives itself.

Brennen Jones



Domino's futuristic car

Ford and Domino’s Pizza are teaming up to test self-driving pizza delivery cars in Michigan, as part of an effort to better understand how customers respond to and interact with autonomous vehicles.

They began testing Tuesday in Ann Arbor, where Domino’s is based, to see whether customers like the idea of driverless-car delivery or stumble over what amounts to a self-serve pickup process once the pizza arrives.

The test involves using a Ford Fusion sedan with markings and gear on the roof to indicate it is self-driving.

Ford said the Fusion hybrid is capable of driving itself but is driven by an engineer for the purposes of the testing. The windows will be tinted to prevent the customer from seeing the driver. The main intent of the project is to test customer reaction and the customers will think the vehicle is driving itself.

Those who participate in the test can track their order through a Domino’s app and will receive a unique code that matches the last four digits of their phone number to be used to unlock the so-called Heatwave Compartment which is a container that keeps pizzas warm in the back of the car. Information will be communicated through screens and speakers on the exterior of the cars.

“We’re interested to learn what people think about this type of delivery,” Russell Weiner, president of Domino’s USA, said in a statement. “The majority of our questions are about the last 50 feet of the delivery experience.”

Areas of focus include how willing are people to come outside to pick up their orders, the way they approach the car, and how they interact with the screen outside of the vehicle to get the food.

Marakby said this is the first of multiple partnerships between Ford and other companies as part of efforts to ramp up autonomous vehicle testing.

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Tips for Impressive Presentations

Speakers are made, not born, and practicing your speaking skills will ensure that you don’t bomb when it comes time to stand in front of the crowd.

TUT Staff



Speaking in front of an audience can be an intimidating experience. Speakers are made, not born, and practicing your speaking skills will ensure that you don’t bomb when it comes time to stand in front of the crowd. By being adequately prepared for your presentation, you can confidently deliver the information, without feeling nervous and anxious.

Many different software tools can help you build amazing slides; you can easily resize an image in a PDF file and create a slide in seconds. Building your competence with presentations takes diligent practice. However, there are a few tips that you can add to your skill set to ensure that your speeches are always top quality.

The 10-20-30 Rule

Is your presentation going to include slideshows? The 10-20-30 rule, created by Guy Kawasaki, comes in handy for PowerPoint slide presentations. The law states that your presentation should have no more than ten slides, last no longer than twenty minutes in total, and have no font that is less than 30. At the absolute most, your presentation could include twenty slides per twenty minutes, but any more than that and you run the risk of distracting your audience from the critical information with too much noise.

The idea behind the 10-20-30 rule is to keep things short and sweet by captivating your audience’s attention and holding it for as long a period as possible. Long winded presentations become dull, and you will lose your audience if you continually waffle on to them. Make your presentations include only vital points and a few keywords. Expand on the slide points with your speaking and make your tone enjoyable.

Be Entertaining, Make Eye-Contact and Speak Slowly

Your presentation needs to be entertaining and fun. Comedy or a quirky light statement will help you hold the attention of your audience. Try to vary your tone of voice, moving from plain to passionate, inquisitive, and formal. Eye contact is an important part of delivering an effective presentation.

As you deliver your speech, glance at the eyes of people in the audience. Make sure that continually shift your gaze from one member of the crowd to another. Unconsciously staring at people can make the individual feel creeped out, so keep those eyeballs moving around the room.

Do not get too wrapped up in the passion you feel for the concept or idea you are presenting. If you speak too quickly, you will lose your audience. Be consciously aware of your prose and your speed of speech as you go through your presentation.

Practice on a Friend or Family Member

If you are having trouble with the tone and pace of your speech, practice on a family member or friend before you get in front of a live audience. Practice makes perfect, and everything you deliver the speech to an active audience your brain will hardwire the experience into your mind. This fact means that it will get easier every time your present, the same way that riding a bicycle gets easier every time you try it.

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Getting a CRM Program for Your Company

When there are a lot of businesses in competition, it is important that you look into using a CRM program.

TUT Staff



When there are a lot of businesses in competition, it is important that you look into using a CRM program. CRM programs are ideal for keeping in touch with customers and getting the word out that you’re in business and are able to provide a service to someone. This is something that you will find to be highly beneficial in many different ways, allowing you to feel confident in the fact that you are going to be expanding and growing your company.

What is CRM Programming?

CRM programming that you can find at Salesforce is there to make it easy to keep in touch with clients. You will find that this helps to organize your marketing and advertising endeavors, which will have a positive impact on every other aspect of your company. Once you know how beneficial it is for you to make use of a CRM program, you’ll find that it is something that is ideal for everything that you could possibly do.

How to Use

The best way for you to use this type of programming is for you to consider its benefits and then customize it to fit your needs. Once you make the decision that you will be using this, you will want to download a program that is right for you and then utilize it to your own benefit. Once you have downloaded the right program, you’re going to find it to be highly advantageous in your everyday life. Because there are so many different options available, you’re going to find it effortless to find the one that is right for you and is going to match your every need.

Getting a Program

There are tons of programs on the market, which makes it easy to find the one that is right for you. You will want to take the price of the program into careful consideration before making the decision that you are going to use it for yourself. Once you have made the decision to use this program, you will notice that it makes it easier and quicker to keep track of all of your client information. This is something that is highly beneficial to all types of companies, so it is well worth the investment if you have never made use of it before for your company.

There are a lot of people who are currently using CRM, so this is something that will help you when it comes to running a company. There are lots of programs available to you on the market, which makes it quick and easy to find the one that you will absolutely love. Because these programs are very easy to customize, you are going to have something that totally takes the guesswork out of the project for you and enables you to run a successful company that you will find helps to bring in more clients while allowing you to make the money that you would like to make yourself.

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