Nokia is changing the focus of the smartphones. Well, maybe the focus of the cameras.
According to The Verge, Nokia introduced their smartphone, the Lumia 1020. This smartphone will have a camera more superior to its Apple and Samsung counterparts. The Verge reported that the phone will have a 41-megapixel camera and PureView branding. According to Reuters, that is way more megapixels than iPhone 5 and Samsung Galaxy S4 that have 8 and 16 megapixels respectively.
In addition, the Lumia 1020 will have 32 GB of storage, 2GB of RAM, a 4.5-inch AMOLED display, 6x zoom, and a Pro Camera application.
As CNET said, “it’s all about the camera”. This application will allow Lumia 1020 owners to adjust the white balance, ISO, focus, shutter speed, etc. CNET also said Nokia’s smartphone will be able to get the wide angles, and it can record video in 1080p HD video at 30 frames per second.
AT&T will be the carrier of the Lumia 1020. People can place orders in advance for Nokia’s smartphone starting July 16, and it hits stores July 26. The Lumia 1020 will sell for $299.99 with a two-year contract. According to ABC News, that is $100 more than the 16GB iPhone and other android phones.
Nokia is looking to bounce back, after years of poor sales, Reuters reported. Analysts are piping in whether or not the Lumia 1020 will be Nikon’s saving grace. Avi Greengart, research director of consumer devices at Current Analysis told ABC News, that the lack of apps will hurt the Lumia 1020. IDC analyst Francisco Jeronimo, told Reuters, “Despite the quality of the device, I have some serious doubts about whether it will change Nokia’s fortunes, and it risks becoming a niche product.”
However, Forrester Research analyst, Charles Golvin had a more optimistic view on the Lumia 1020. He told Reuters, “This is the first real glimmer of hope for Nokia’s resurgence and the viability of the Windows ecosystem in smartphones,” but Golvin added that Nokia and Microsoft must prove that this camera takes it to the next level.