CarGuard Administration, the creator of consumer-centric vehicle service contracts, is paving the way for a truly customer-centric approach to automobile protection.
But why is this important? How is CarGuard Administration keeping the customer at the forefront of their mind? This tell-all article dives into the protocols behind their approach and how it’s benefitting vehicle owners across the country.
Why Is Customer Service Important?
All companies, regardless of the sector, should put their customer service experience first. There are many reasons for this, including:
#1 Retention is Cheaper Than Acquisition
Data shows that even a slight increase (5%) in customer retention can equal a profit boost of roughly 25% for a company. Consumers are more inclined to spend more money with familiar brands, allowing businesses to cut operating costs.
#2 Improves Brand Image and Values
Consumers make assumptions about companies based on their social media, adverts, and content. But, the customer service team gives companies more control over how they’re perceived.
Pleasant staff increase the positive outlook individuals have on the business. Friendlier customer service reps have shown to achieve loyalty in 73% of purchasers.
#3 Happy Customer Service Staff Equals Happy Customers
Customers need to feel appreciated and respected — and so do employees. Businesses that place a lot of importance on staff happiness reap the rewards of 87% working extra hard to please new and current consumers.
How CarGuard Administration Cares About Their Customers
It’s safe to say that CarGuard Administration has taken the importance of customer service to heart. Their dedication toward ensuring a satisfied customer every time is exceptional, and they use three critical parameters to make sure this happens every single day.
#1 Responsivity
The staff at CarGuard Administration understand that the best service begins with an almost instant response. They work by this motto, “you speak, we respond,” which helps keep their customers at the forefront of their minds consistently.
But their responsibility goes deeper than listening and replying.
It’s about respect. They value their customer’s hectic schedules. They understand that not everybody has the chance to kick their feet up and hear about the latest offers. Their speedy response times give people what they need when they need it, without taking up those precious minutes.
#2 Transparency
The truth isn’t always easy. It can be messy. It can be hard. It can be wholly complicated. But the team at CarGuard Administration has developed such high-quality interpersonal communication skills, which allow them to deliver the whole truth with empathy and diligence.
Their customers always benefit from the entire picture, making informed decisions without fear of missing a piece of the jigsaw puzzle.
Many companies, especially those in the same field as CarGuard Administration, often de-humanize themselves, making them appear unapproachable, unfriendly, and untrustworthy.
This company, however, has changed the game.
Instead of brushing off their mistakes and hiding behind fine-print protocols, they own up to their mishaps. They let their customers know they constantly strive for protection while owning up to any errors they inadvertently make. They don’t try and cover anything up, promoting trust and loyalty with their clients.
#3 Convenience
To further support their ethos of honoring and respecting their customers’ time, CarGuard Administration works hard to provide a convenient service.
They take out the legal jargon with easy-to-read plans, ensuring everybody can understand an otherwise confusing document. In addition, they provide one of the most consumer-centric vehicle service contract plans on the planet, giving their customers peace of mind.
CarGuard Administration and The PACE Convention: Their Relationship
CarGuard Administration didn’t necessarily need to take their already customer-first approach further. But they have. They have buffered their ideals of celebrating consumers and revolving their business around them by supporting the PACE Convention.
What Is PACE?
PACE, the Professional Association for Customer Engagement, is a substantial non-profit association committed to the advancement of companies that interact with consumers via a contact center.
Through their nationwide events and information unlocked by companies like CarGuard Administration when they sign up, PACE works to:
- Get companies involved with consumer advocacy.
- Increase companies’ understanding of the importance of excellent customer service.
- Help companies become industry leaders.
- Give companies industry insights, including exclusive call center information.
CarGuard Administration uses this all-important platform to ensure their customer service technology and staff are constantly up-to-date. It clearly shows how dedicated they are to the customer experience. Their continuous attendance at the convention, participation in webinars, and constant customer service improvement combined with their ever-friendly staff skyrocket them to the top of their field.
The Bottom Line
Sometimes, customers aren’t sure about what they want from a product or service. They only know that they want to be treated with respect, kindness, and clarity — like a valuable member of society. And thankfully, CarGuard Administration does that flawlessly.
