In the weeks building up to the release of his highly anticipated first album, Montero, Lil Nas X has been extremely busy. The singer is faking a pregnancy that includes a baby registry and contractions. He also collaborated with Elton John for an Uber Eats campaign, performing “Industry Baby” with Jack Harlow at the 2021 MTV VMAs. It’s all part of Lil Nas’ philosophy to have fun in the music industry, which he continues to do with the publication of his debut album Montero and the release of a new video for “That’s What I Want.”
In the new video, Lil Nas falls for a football buddy and, as their relationship progresses, Lil Nas discovers that his new partner is actually leading a double life, a revelation that nearly destroys his heart. The video for Montero’s latest song, “That’s What I Want,” has been released. It joins a collection that includes a very polarizing hell-themed video for “Montero (Call Me By Your Name),” a sombre attempt for “Sun Goes Down,” and a prison break for “Industry Baby” alongside Jack Harlow.
The singer’s new album and video come after he was added to the 2021 Time list of the 100 most influential people. Lil Nas joined the likes of Billie Eilish, Bad Bunny, Kane Brown, Britney Spears, Angélique Kidjo, Swizz Beatz, and Timbaland as other inclusions from the music world.